Archive for October, 2009

Twitter 101 – to Tweet or Not to Tweet?

Posted by Cincinnati Bell on October 23, 2009

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So you keep hearing about Twitter—on TV, from your kids, and even from colleagues. But what is Twitter, what is a “tweet,” and how exactly do they work? If you find yourself asking these questions, you’re not alone. Many people are just discovering this new social media tool. And small and medium-size business (SMB) owners have the added task of figuring out how to use Twitter to grow their business.

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Non-Traditional Advertising Helps SMB Owners Weather Economic Turmoil

Posted by Cincinnati Bell on October 02, 2009

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In today’s uncertain economic climate, small and medium-sized business (SMB) owners are looking for ways to minimize their advertising spend while maximizing their exposure to drive business. To successfully meet this goal, some are abandoning traditional high-cost mass media advertising campaigns for integrated, diverse and individually tailored marketing plans that target local consumers.

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